Measuring the User Experience: Collecting, Analyzing, and Presenting UX Metrics, Third Edition provides the quantitative analysis training that students and professionals need. This book presents an update on the first resource that focused on how to quantify user experience. Now in its third edition, the authors have expanded on the area of behavioral and physiological metrics, splitting that chapter into sections that cover eye-tracking and measuring emotion. The book also contains new research and updated examples, several new case studies, and new examples using the most recent version of Excel. Helps readers learn which metrics to select for every case, including behavioral, physiological, emotional, aesthetic, gestural, verbal and physical, as well as more specialized metrics such as eye-tracking and clickstream data Provides a vendor-neutral examination on how to measure the user experience with websites, digital products, and virtually any other type of product or system Contains new and in-depth global case studies that show how organizations have successfully used metrics, along with the information they revealed Includes a companion site, www.measuringux.com, that has articles, tools, spreadsheets, presentations and other resources that help readers effectively measure user experience
Get Measuring the User Experience by at the best price and quality guranteed only at Werezi Africa largest book ecommerce store. The book was published by and it has pages. Enjoy Shopping Best Offers & Deals on books Online from Werezi - Receive at your doorstep - Fast Delivery - Secure mode of Payment
Digital Rights Management (DRM)
The publisher has supplied this book in encrypted form, which means that you need to install free software in order to unlock and read it.
Required software
To read this ebook on a mobile device (phone or tablet) you'll need to install one of these free apps:
To download and read this eBook on a PC or Mac:
-
Adobe Digital Editions
(This is a free app specially developed for eBooks. It's not the same as Adobe Reader, which you probably already have on your computer.)
