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Multinationals in their Communities : A Social Capital Approach to Corporate Citizenship Projects

By: I. Jones M. Pollitt D. Bek (Author)

Ksh 16,110.00
Format :

Format(s): DRM PDF

ISBN-13: 9780230211056

Publisher: Palgrave Macmillan UK

Imprint: Palgrave Macmillan

Publication Date: May 16th, 2007

Country of Publication: GB

Language: English

Physical Edition EAN: 9780230545687

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  • Description

  • Author Bio

Multinationals can impact significantly on the quality of social relations within their communities, partly through corporate citizenship projects. This book analyzes the nature and effectiveness of these projects, using theoretical and empirical insights of recent literature. It demonstrates how MNCs can build communities in developing countries.

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