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Successes and Challenges of Emerging Economy Multinationals

By: Marin Marinov S. Marinova (Author)

Ksh 16,110.00
Format :

Format(s): DRM PDF

ISBN-13: 9781137369413

Publisher: Palgrave Macmillan UK

Imprint: Palgrave Macmillan

Publication Date: November 18th, 2013

Country of Publication: GB

Language: English

Physical Edition EAN: 9781137369406

Category: International economics , Development economics & emerging economies , Business & management , International business , Multinationals

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  • Description

  • Author Bio

Successes and Challenges of Emerging Economy Multinationals investigates a broad variety of cases presenting clear evidence of fast successful internationalization of emerging economy multinationals. This in-depth analysis leads to the indication of numerous novel directions for further theoretical expansion and new empirical research.

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